Honda Social Media Ad

For this project, I selected an existing advertisement from American Honda Motor Co. and redesigned it by combining consumer insight research with visual design expertise. Using MRI-Simmons, I analyzed Honda’s target audience to identify high-value consumer segments and media behaviors. These insights guided the messaging, tone, and placement strategy for the updated ad. This project showcases my ability to integrate data-driven marketing strategy with professional design practices, demonstrating skills in audience research, insight translation, visual storytelling, and creative execution. It reflects my capability to approach marketing challenges with both analytical thinking and creative precision, adding value in roles across marketing, advertising, and digital content creation.